What Is A Broken Link?

A broken link is a hyperlink that points to a nonexistent or unreachable webpage or resource. When users click on a broken link, they usually receive an error message, such as “404 Not Found.” These problems can occur for many reasons, including changes in URL structure, deletion of content, or typographical errors in the link itself.

Broken links create problems for user experience and also search engine optimization. They irritate users who find themselves led toward pages that aren’t there—they tend to bounce out of the site again—and they could cause a drop in site engagement in general. In addition, broken links cast a shadow on a site’s appearance in the eyes of search engines, which might affect the site’s rankings on given search results.

Addressing broken links is central to maintaining website integrity. Routinely vetting a site for broken links can help in spotting and addressing these issues. There are many tools available that can assist in finding broken links, such as link checkers and SEO crawlers.

Read the full blog here: https://kreativstreet.com/resources/glossary/what-is-a-broken-link/

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